Examples of marketing communications projects for various organizations:
Isaac Ray Center, Inc.
To reflect its leadership role, the Isaac Ray Center, Inc. wanted an updated website presence that would concisely explain its innovative work as the nation’s largest nonprofit provider of mental health services in the juvenile justice system. Based on interviews, research, and on-site visits, the revamped online content describes IRC's groundbreaking efforts and the compassionate IRC professionals who work with some of Chicago's most troubled youths.
Chicago Symphony Orchestra
Backstage at Symphony Center is a direct marketing piece produced by the Chicago Symphony Orchestra throughout the season. It spotlights noteworthy concerts, including short interviews and comments by guest artists about their upcoming performances in Chicago.
By establishing a "behind-the-scenes," "backstage" connection between the artist and reader, the CSO positions its concerts in a way that is more personal, relevant, and compelling to the prospective ticket buyer.
Dream Out Loud is a collaborative music education effort between the Chicago Symphony Orchestra and the Yamaha Corporation. The project, which is designed to inspire young students in their musical endeavors, includes a series of posters and narratives of four Chicago Symphony Orchestra musicians who describe their early musical experiences.
Inside 220, a newsletter produced by the Chicago Symphony Orchestra's development department, is written for a large "CSO Family" that includes patrons, corporate and individual donors, and friends of the Orchestra. Through feature articles, news of upcoming concerts, interviews with musicians, and corporate profiles, Inside 220 provides a look at the people and programs that make the Chicago Symphony Orchestra one of the world's greatest orchestras. (photo credit: Todd Rosenberg)
Winston & Strawn LLP
Sixty Winston & Strawn summer associates gathered in Chicago for a two-day firmwide Summer Associate Conference that included a mix of presentations, panel discussions, and social activities – offering a whirlwind glimpse into Winston's people, practice groups, and culture. This photobook captures the highlights of the conference.
The articles and interviews in Diversity@Winston & Strawn describe the commitment and initiatives that contribute to the firm's diversity policies and programs. This publication won the Best Law Firm Newsletter award from the Burton Foundation and the Association of Legal Administrators, and the Your Honor award from the Legal Marketing Association-Midwest.
This brochure, which outlines Winston & Strawn's commitment to public interest law, is designed to inspire young attorneys to become actively involved in providing pro bono legal services. It was selected for two awards: the Bronze Quill Award of Excellence from the International Association of Business Communicators, Chicago chapter and the Silver Quill Award of Merit from the International Association of Business Communicators, Pacific Plains Region.
The Association of Legal Administrators has published a number of articles - "Getting Smart About Intelligence," "The Future Firm," "I (Quit) Renew," "Back to Basics," and "Getting to the Cloud" - in their membership magazine Legal Management.
The American Library Association's innovative diversity program was the subject of the article, "Getting a Place at the Table," published in Association Management, the magazine of the American Society of Association Executives (ASAE).
Other portfolio examples available.